Team
Sofia Marchetti
Creative & CRO Lead
Sofia owns the creative side: HTML5 banner systems, dynamic creative optimization and landing-page testing. She has shipped thousands of responsive and dynamic display units and obsesses over which ones actually move conversion rate.
Credentials
- Google Web Designer specialist
- CXL Conversion Optimization certified
- 8 years in ad creative & CRO
Areas of expertise
HTML5 creativedynamic creative optimizationA/B testinglanding pagesCRO
Engagements led
Work with Sofia and the team
We'll audit your current display and programmatic setup across viewability, fraud, frequency and working-media share, then show you where the spend leaks. No obligation.